What is BBA in Digital Marketing?

BBA in Digital Marketing is a four years undergraduate degree that combines business administration with digital marketing strategies, social media marketing, SEO, online advertising, branding, and content marketing.

What can you do with a BBA in Digital Marketing degree?

With a BBA in Digital Marketing degree, you can work as a Digital Marketing Executive, SEO Specialist, Social Media Manager, Content Strategist, Performance Marketer, Brand Manager, or Marketing Analyst across industries and digital agencies.

What is the admission procedure for BBA in Digital Marketing?

Admissions are conducted as per the norms laid down by MAKAUT and the Management of George Group of Colleges.

What are the fees for the BBA in Digital Marketing course?

Fees for the course comprise: Admission Fees (one-time): Rs. 10,000/-; Tuition Fees (per semester): Rs. 39,000/-; Caution Deposit (one-time): Rs. 10,000/- refundable after course completion; Forms & Prospectus: Rs. 1,000/-.

Where can you study the BBA in Digital Marketing course?

You can study this course at George College, 136, B.B. Ganguly Street, Sealdah, Kolkata – 700012.

What is BBA in Supply Chain Management?

BBA in Supply Chain Management is a four years Bachelor of Business Administration degree that focuses on managing the flow of goods, services, and information from the producer to the customer.

What will BBA in Supply Chain Management teach you?

A BBA in Supply Chain Management teaches you how goods and services move from raw materials to the final customer—efficiently, cost-effectively, and on time. It combines business fundamentals with specialised logistics and operations knowledge.

What can you do with a BBA in Supply Chain Management degree?

With a BBA in Supply Chain Management, you can enter a wide range of roles across industries like e-commerce, manufacturing, retail, logistics, and even tech. This degree is very practical and in-demand because every business needs a strong supply chain. Job roles include: Supply Chain Analyst, Logistics Manager, Warehouse Manager, Inventory Controller, Operations Executive/Manager, Production Planner, Procurement Executive, Vendor/Supplier Manager. You can also work with companies like Amazon, Flipkart, or Reliance Retail managing order fulfilment, last-mile delivery, and inventory systems.

What are the fees for the BBA in Supply Chain Management course?

Fees for the course comprise: Admission Fees (one-time): Rs. 10,000/-; Tuition Fees (per semester): Rs. 39,000/-; Caution Deposit (one-time): Rs. 10,000/- (refundable after completion of the course); Forms & Prospectus: Rs. 1,000/-.

Where can you study the BBA in Supply Chain Management course?

You can study this course at George College of Management & Science, Budge Budge Trunk Road, Chalkmir, Maheshtala, Kolkata - 700141. Helpline: 9831552299, Mobile: 9874211112.

What is BCA in Artificial Intelligence and Machine Learning?

BCA in Artificial Intelligence and Machine Learning is a four years undergraduate degree that focuses on computer applications, artificial intelligence, machine learning, data science, and intelligent technologies.

What will BCA in Artificial Intelligence and Machine Learning teach you?

The course teaches programming languages, artificial intelligence, machine learning, data science, cloud computing, database management systems, deep learning, natural language processing, and computer networks.

What can you do with a BCA in Artificial Intelligence and Machine Learning degree?

With a BCA in Artificial Intelligence and Machine Learning degree, you can work as an AI Engineer, Machine Learning Engineer, Data Scientist, Software Developer, Data Analyst, Cloud Computing Specialist, or Cybersecurity Professional in the IT and technology sector.

How long is the BCA in Artificial Intelligence and Machine Learning course?

MAKAUT's BCA in Artificial Intelligence and Machine Learning is a 4-years, full-time undergraduate course divided into 8 semesters with theory, practical, and industry-oriented projects.

What do you need to enroll for BCA in Artificial Intelligence and Machine Learning?

Students who have passed 10+2 examinations with English and Mathematics or Computer Science from a recognized board are eligible for admission.

What is the admission procedure for BCA in Artificial Intelligence and Machine Learning?

Admissions are conducted as per the norms laid down by MAKAUT and the Management of George Group of Colleges.

What are the fees for the BCA in Artificial Intelligence and Machine Learning course?

Fees for the course comprise: Admission Fees (one-time): Rs. 10,000/-; Tuition Fees (per semester): Rs. 39,000/-; Caution Deposit (one-time): Rs. 10,000/- refundable after course completion; Forms & Prospectus: Rs. 1,000/-.

Where can you study the BCA in Artificial Intelligence and Machine Learning course?

You can study this course at George College of Management & Science, Budge Budge Trunk Road, Chalkmir, Maheshtala, Kolkata – 700141.

The Bachelor of Computer Applications (BCA) is a 4-years undergraduate program focusing on software development and computer applications. As a BCA graduate, you gain expertise in web design, software testing and development, software programming, computer systems, and computer networking.

What will BCA teach you?

BCA will teach you: Digital Electronics, Business Systems and Applications, Visual Basic, PC Software, Computer Architecture and Systems Software, Information Systems Analysis & Design, Programming with C, Mathematics, English Language and Communication, Data Structures with C & C++, Multimedia, Internet and e-commerce, Data Base Management System, Object Oriented Programming with C++, Software Project Management and Quality Assurance, Data Communication & Computer Networks, Unix and Shell Programming, Windows Programming, Object Oriented Programming with Java, Human-Computer Interaction, and Advanced Unix.

What can you do with a BCA degree?

With a BCA degree, you can pursue the following careers: Technical Analyst – Execute IT systems and processes to boost efficiency and introduce cost-effective technological applications. Data Scientist – With additional certifications like Big Data, data visualization, and predictive analysis, you can become a data scientist. Web Developer – Build and maintain websites. Software Developer Trainee – Learn to create and maintain software applications and get hands-on experience in programming languages. Banking Professional – Apply to banks and use your digital expertise, logical reasoning, and quantitative skills. E-commerce Executive – Build and consolidate a company's online presence. Cyber Security Expert – Handle networking and use state-of-the-art software and tools for maintaining data security.

How long is the BCA course?

MAKAUT's Bachelor's Degree in Computer Application is a 4-years, full-time course. The course is divided into 8 semesters with a range of specializations as elective subjects in the last semester. The course includes field projects for building practical experience.

What do you need to enroll for BCA?

You must have passed 10+2 with English and Mathematics/ Business Mathematics/ Statistics/ Computer Application as a pass subject to be eligible for admission.

What are the fees for the BCA course?

The fees for the BCA course are as follows: Admission Fees (one-time): Rs. 10,000/-; Tuition Fees (per semester): Rs. 39,000/-; Caution Deposit (one-time): Rs. 10,000/- (refundable after completion of the course); Forms & Prospectus: Rs. 1,000/-.

Where can you study the BCA course?

You can study the BCA course at the following campuses: 1) George College, 136, B.B. Ganguly Street, Sealdah, Kolkata - 700012. Helpline: 9831552299, Mobile: 9830504319. 2) George College of Management & Science, Budge Budge Trunk Road, Chalkmir, Maheshtala, Kolkata - 700141. Helpline: 033 4181 6622 / 6633, Mobile: 9874211112. 3) NIMAS, George Group Of Colleges, Barasat Campus, HL NO- 1045/1/A, Barasat Barrackpore Road, Ward No. 4, Kolkata- 700125 (Behind Lokenath Mandir). Helpline: 033 4181 6622 / 6633.

The Bachelor of Computer Applications (BCA) is a 4-years undergraduate program focusing on software development and computer applications. As a BCA graduate, you gain expertise in web design, software testing and development, software programming, computer systems, and computer networking.

What will BCA teach you?

BCA will teach you: Digital Electronics, Business Systems and Applications, Visual Basic, PC Software, Computer Architecture and Systems Software, Information Systems Analysis & Design, Programming with C, Mathematics, English Language and Communication, Data Structures with C & C++, Multimedia, Internet and e-commerce, Data Base Management System, Object Oriented Programming with C++, Software Project Management and Quality Assurance, Data Communication & Computer Networks, Unix and Shell Programming, Windows Programming, Object Oriented Programming with Java, Human-Computer Interaction, and Advanced Unix.

What can you do with a BCA degree?

With a BCA degree, you can pursue the following careers: Technical Analyst – Execute IT systems and processes to boost efficiency and introduce cost-effective technological applications. Data Scientist – With additional certifications like Big Data, data visualization, and predictive analysis, you can become a data scientist. Web Developer – Build and maintain websites. Software Developer Trainee – Learn to create and maintain software applications and get hands-on experience in programming languages. Banking Professional – Apply to banks and use your digital expertise, logical reasoning, and quantitative skills. E-commerce Executive – Build and consolidate a company's online presence. Cyber Security Expert – Handle networking and use state-of-the-art software and tools for maintaining data security.

How long is the BCA course?

MAKAUT's Bachelor's Degree in Computer Application is a 4-years, full-time course. The course is divided into 8 semesters with a range of specializations as elective subjects in the last semester. The course includes field projects for building practical experience.

What do you need to enroll for BCA?

You must have passed 10+2 with English and Mathematics/ Business Mathematics/ Statistics/ Computer Application as a pass subject to be eligible for admission.

What are the fees for the BCA course?

The fees for the BCA course are as follows: Admission Fees (one-time): Rs. 10,000/-; Tuition Fees (per semester): Rs. 39,000/-; Caution Deposit (one-time): Rs. 10,000/- (refundable after completion of the course); Forms & Prospectus: Rs. 1,000/-.

Where can you study the BCA course?

You can study the BCA course at the following campuses: 1) George College, 136, B.B. Ganguly Street, Sealdah, Kolkata - 700012. Helpline: 9831552299, Mobile: 9830504319. 2) George College of Management & Science, Budge Budge Trunk Road, Chalkmir, Maheshtala, Kolkata - 700141. Helpline: 033 4181 6622 / 6633, Mobile: 9874211112. 3) NIMAS, George Group Of Colleges, Barasat Campus, HL NO- 1045/1/A, Barasat Barrackpore Road, Ward No. 4, Kolkata- 700125 (Behind Lokenath Mandir). Helpline: 033 4181 6622 / 6633.

What is the eligibility for BSc in Medical Laboratory Technology at George College?

Any student who has passed 10+2 in the English and Science stream (Physics, Chemistry, and Biology) is eligible for admission. Admissions are conducted as per the norms laid down by MAKAUT and the Management of George Group of Colleges.

What is the duration of the BSc Medical Laboratory Technology course?

It is a 4-year, full-time course affiliated to MAKAUT, divided into 8 semesters and including field projects for building practical experience.

Is NEET required for admission to BSc Medical Laboratory Technology?

No. Admission is based on 10+2 marks in the Science stream, following the admission norms set by MAKAUT and George Group of Colleges, not NEET.

What career options are available after BSc Medical Laboratory Technology?

Graduates can work as Medical Laboratory Technicians, Medical Technologists, Senior Medical Technologists, Forensic Analysts, or Pharmaceutical Technicians, in hospitals, diagnostic laboratories, and research institutions.

What is the difference between BSc Medical Laboratory Technology and a DMLT diploma?

BSc Medical Laboratory Technology is a 4-year full-time degree, while DMLT is a shorter diploma. The degree route covers more depth and practical training, and better positions graduates for senior lab roles or further postgraduate study.

What is the eligibility for BSc in Data Science at George College?

Candidates must pass 10+2 or equivalent from a recognized board with English, having studied Science, Computer, Mathematics, and/or Statistics as one of the subjects. Admissions follow the norms laid down by MAKAUT and George Group of Colleges.

What is the duration of the BSc Data Science course?

It is a 4-year, full-time course affiliated to MAKAUT, divided into 8 semesters and including field projects for building practical experience.

What career options are available after BSc Data Science?

Graduates can work as data-driven analysts, including roles such as Process Analyst, across sectors like manufacturing, banking and finance, retail, and healthcare, identifying patterns and predicting trends from data. Graduates can also pursue a Master's or PhD in Data Science to advance further.

Is BSc Data Science the same as BSc Computer Science?

No. BSc Data Science focuses specifically on data-driven investigation, visual and advanced analytics, and identifying patterns and predicting trends across sectors, while BSc Computer Science covers the broader discipline of computing systems, networks, and software.

Do I need a Mathematics background for BSc Data Science?

Yes. Candidates should have studied Science, Computer, Mathematics, and/or Statistics in 10+2, since this coursework directly supports the data analysis techniques taught in the program.

What is the eligibility for BSc in Media Science at George College?

Any student who has passed the 10+2 examination with English is eligible for admission. Admissions are conducted as per the norms laid down by MAKAUT and the Management of George Group of Colleges.

BBA in Digital Marketing | George College

BBA in Digital Marketing

BBA in Digital Marketing is a Bachelor of Business Administration (BBA) degree that focuses on marketing in the digital/online world. It combines business management basics with modern marketing skills used on the internet—like social media, websites, and online ads.

Duration

4 Years

Affiliation

MAKAUT

Type

Full Time

What will BBA in Digital Marketing teach you?

1. Core Marketing & Business Skills
You build a strong foundation in:

Principles of marketing
Consumer behaviour (why people buy)
Branding and product positioning
Basics of finance and management

2. Digital Marketing Skills (Main Focus)

(a) Search Engine Optimisation (SEO)

How websites rank on Google
Keyword research
On-page & off-page optimisation

(b) Social Media Marketing

Managing platforms like Instagram, Facebook, LinkedIn
Creating engaging posts and campaigns
Building audience and brand identity

Career Trajectories & Opportunities

A BBA in Digital Marketing doesn’t just teach you theory, you actually do a lot of practical and career-focused things during and after the degree.

Run Real Digital Campaigns

Create Instagram/Facebook pages, design posts and ads, promote brands or projects.

Build Websites & Blogs

Create your own website (WordPress etc.), write blogs and optimize them for Google (SEO).

Analyze Data

Track website traffic, see what content works, improve performance using analytics.

Projects & Internships

Track website traffic, see what content works, improve performance using analytics.

Our Recruiters

Financial Investment

Admission Fee (One-time)	Rs. 10,000/-
Tuition Fee (Per Semester)	Rs. 39,000/-
Caution Deposit (Refundable)	Rs. 10,000/-
Forms & Prospectus	Rs. 1,000/-

Frequently Asked Questions

What do you need to enroll for BBA in Digital Marketing?

You have to pass the 10 + 2 examinations with English to become eligible for the course.

How long is the BBA in Digital Marketing course?

MAKAUT's Bachelor's Degree in Business Administration is a 4-years, full-time course. The course is divided into 8 semesters and covers field projects for building practical experience.

What is the admission procedure?

Admissions procedure are as per the norms laid down by MAKAUT/ Management of George Group of Colleges.

Our Campuses

George College

136, B.B. Ganguly Street, Sealdah, Kolkata - 700012.

Helpline - 9831552299

Ready to Start Your Journey?

Join the next generation of business leaders today.

Apply Now Call Helpline

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BBA in Digital Marketing

BBA in Digital Marketing

What will BBA in Digital Marketing teach you?

Career Trajectories & Opportunities

Run Real Digital Campaigns

Build Websites & Blogs

Analyze Data

Projects & Internships

Our Recruiters

Financial Investment

Frequently Asked Questions

Our Campuses

George College

Ready to Start Your Journey?

Our Six Prominent Campuses

George College, Sealdah

Management & Science

School of Law, Konnagar

Dept. of Education

Gayatri Chetna Foundation

NIMAS, Barasat

George College,
Sealdah

Management &
Science

School of Law,
Konnagar

Dept. of
Education

Gayatri Chetna
Foundation

NIMAS,
Barasat